Minu Story
Minu Story

Minu Story

MOQ Flexible, Low-MOQ Options Units
Free
MOQ Essentials

The MOQ (Minimum Order Quantity) varies by manufacturer, as it is often influenced by factors such as the container design, material specifications, and any unique production requirements.

MINU STORY is a South Korean OEM/ODM cosmetics and personal-care manufacturer. They offer end-to-end services: formulation, R&D, production, and packaging — working with external brands to produce private-label cosmetics.

Core Strengths

  • Expertise in cleansers and mask-type cleansers, among other skincare products.
  • Offers small-batch production (i.e. lower MOQs), which is beneficial for indie or startup brands that don’t need large volume.
  • Certified production under recognized standards — they claim compliance with “domestic and international excellent manufacturing standards” (e.g. cGMP-level production line) to ensure safety and quality.
  • Full-service OEM/ODM: from raw material sourcing, formulation, manufacturing, quality control, to final packaging and delivery — a “one-stop” solution.

Business Model

  • MINU STORY operates on both OEM (Original Equipment Manufacturing) and ODM (Original Design Manufacturing) models. In OEM mode they manufacture products per a client’s specification. In ODM mode, they also handle formulation and product development, offering a turnkey solution for brands that want minimal in-house development.
  • They position themselves to accommodate small and medium-sized brands, including those requiring small-batch runs — not just large volume mass-production.

 

Why it Matters for you (B2B/Distribution perspective)

  • If you aim to launch a private label skincare line (particularly cleansers or mask-type products), MINU STORY offers a flexible, small-batch friendly manufacturing partner.
  • Their one-stop OEM/ODM services reduce complexity: you don’t need to coordinate ingredient sourcing, formulation, production, packaging separately — MINU STORY can handle all.
  • Their compliance with good manufacturing standards (cGMP, certifications) increases reliability, which aids in import/export, regulatory approvals, or quality assurance for your brand.
  • For a market like India, where demand for “K-beauty / Korean-made cosmetics” is rising, working with a Korean OEM like MINU STORY can offer a branding advantage and quality transparency. (Relevant because Korean beauty manufacturers are increasingly targeting India as a growth market.)

Contact information

 

Wholesale Guide