Jeong Ho-yeon, star of the iconic squid game and newly appointed global ambassador for Lancome's Asia.

Jung Ho-yeon-Made-In-Korea
Actress Jung Ho-yeon has been selected as the first Asian global ambassador for 'Lancome'.

On the 17th, global beauty brand Lancôme said, “Jeong Ho-yeon, a special model who pioneers her own path, an actress recognized at awards, and a true inspiration in her very existence. We welcome the irreplaceable Jeong Ho-yeon as our global ambassador.”

Jeong Ho-yeon's selection as a global ambassador is all the more meaningful as it is the first time in Asia.


In the future, Jung Ho-yeon will work as a Lancome global ambassador along with Lupita Nyong'o, Lily Collins, Amanda Seyfried, Aya Nakamura, Isabella Rossellini, Zendaya Coleman, Julia Roberts, and Penelope Cruz.

Jeong Ho-yeon said, “It is a great personal honor to be able to work with wonderful actors whom I have admired for a long time. It will be an opportunity to share the value of Asian women’s beauty with the world. This will allow me to share and communicate the beauty of various shapes and forms, not just women, but all mankind,” she said.

Her top model Jeong Ho-yeon shot to global stardom through her acting debut, Netflix's 'Squid Game'.